Alaina McCance
LCSW #66342

Millennial. INFJ. Enneagram 9. Mom. Minnesotan turned Texan. Recovering people pleaser. Amateur gardener.  Avid  thrifter.  Always  reader.


education + Licensure

  • Bachelor of Arts (BA) in Psychology, University of Wisconsin-La Crosse, 2015

  • Master of Science in Social Work (MSSW), University of Texas at Austin, 2018

  • Licensed Master of Science in Social Work, 2018

  • Licensed Clinical Social Worker, 2021

additional training + membership

  • Eye Movement Desensitization Reprocessing (EMDR) Therapy Certified, 2024

  • EMDR International Association Membership, 2024

  • EMDR Therapy Trained, 2022

  • Motivational Interviewing, 2017

Hi, I’m alaina.

This may be surprising, but in the spirit of self-disclosure: I didn’t always know I wanted to be a therapist.

When I was in college trying to figure out my career path, two of my loved ones were diagnosed with cancer within a few weeks of each other. Like for most, this was life-changing and not part of the plan.

So, my new plan was to make meaning from those experiences by working in healthcare to support people through similar unexpected hardships. After spending six years supporting patients in oncology and emergency healthcare settings, I ultimately became burnt out working in the field I thought was my calling. Feeling lost and dejected, I went to therapy.

After many tough conversations with loved ones, my therapist, and myself, I decided to pivot. I got clear on my personal and professional values, and recognized that busy hospital settings couldn’t fulfill the value most meaningful to me: Relationship. I pursued clinical licensure to become a Licensed Clinical Social Worker (fancy words for “therapist”) in 2021 and never looked back.

It’d be easy to tell myself I made the wrong choice in the first chapter in my career; that I “wasted” time, or “should’ve known” it wasn’t a fit for me. It’s harder to accept that it felt right at that time, but wouldn’t be forever. That being said, I wouldn’t change a thing. Without those years in healthcare, I may not have had the opportunity to connect with my values in such a meaningful way that led me to opening my own therapy practice.

This wasn’t my original plan, but if you’re reading this now, you probably know life doesn’t always work out how we think it will.

who i work with

I work with clients of the millennial and gen Z generations (ages 18-mid 40s). I’m passionate about serving this population because I’ve experienced many of the trials facing these generations today.

I’ve experienced work burn out, quarter-life crisis, big career and life transitions, and anxiety about trying to function as an adult in a society faced with one too many unprecedented events.

I work well with clients who are motivated to change and looking to better understand themselves. Some common issues in clients I work with:

  • Life transitions (new job, new parents, engagement/marriage/end of relationship, etc.)

  • Anxiety and stress management

  • Trauma and PTSD

  • Self-esteem and self-worth

  • People pleasing behaviors

  • Boundaries and communication


I define connection as the energy that exists between people when they feel seen, heard, and valued; when they can give and receive without judgment; and when they derive sustenance and strength from the relationship.
— Brené Brown

My Approach

I believe deeply that the relationship between therapist and client creates the foundation for healing and change. My approach has been described by clients as warm, curious, and validating. I welcome humor in sessions, as appropriate, and enjoy encouraging clients to consider new perspectives. My goal is to create a space and experience that’s approachable and non-judgmental so you can get to know yourself and progress towards your goals.

I also believe that you are the expert about you! With you at the wheel, I’ll act as a supportive guide encouraging you to be curious about yourself and your patterns, promoting self-awareness and compassion, and gently providing feedback on the thoughts or behaviors that may be keeping you stuck.